Three ways of previewing the trending emotional hot spots and growth opportunities revealed by our Passion Points™ Studies
EMOTIONAL HOT SPOTS


On-site or virtual sessions that shine a light on the EMOTIONAL DNA of your generational growth target
Childhood 2020
Once static and predictable, the emotional wiring of kids around the world is undergoing enormous change. Learn…
- Kids’ 2020 Passion Points
- Three trending hotspots with relevance to your business
- Thought-starters on how to action them
Gen Z 2020
Get beneath the rational WHAT to the emotional WHY of this massive consumer segment by learning:
- Gen Z’s 2020 Passion Points
- Three trending hotspots with relevance to your business
- Thought-starters on how to action them
Millennials 2020
No longer kids but not yet parents, unpack the emotional priorities of young adults including:
- Millennial’s 2020 Passion Points
- Three trending hotspots with relevance to your business
- Thought-starters on how to action them
Parenthood 2020
From massive shifts in childrearing aspirations, to enormous shifts in health and wellbeing priorities, explore the enormous changes
- Parents’ 2020 Passion Points
- Three trending hotspots with relevance to your business
- Thought-starters on how to action them

Mind-bending trends and transformational opportunities delivered by our CEO and founder, George Carey

KEYNOTE TOPICS:
- The Day The Universe Changed: How 2016 turned emotional landscape upside down and what it means for brands and media properties
- Gen Z’s Shrinking Universe: How a combination of cultural forces are shrinking the emotional and physical stage on which GEN Z are living their lives, and how it is impacting their media and brand choices
- The Passion Points Of Health: The new keys to emotional relevance for any organization or brand interested in promoting kid, Gen Z, or adult health and well-being