EMOTIONAL HOT SPOTS

Three ways of previewing the trending emotional hot spots and growth opportunities revealed by our Passion Points™ Studies

Post Pandemic Young Men

August 25, 2020

Family Restaurants

August 18, 2020

Kid Content (Kids)

July 22, 2020

Kid Content (Parents)

July 16, 2020

“We” to “Me” Love

July 8, 2020

Post Pandemic Gen Z

June 16, 2020

Strapped Consumers

June 3, 2020

Post Pandemic Parents

May 20, 2020

Millennial Parents

April 12, 2020

On-site or virtual sessions that shine a light on the EMOTIONAL DNA of your generational growth target

Childhood 2020

Once static and predictable, the emotional wiring of kids around the world is undergoing enormous change. Learn…

  • Kids’ 2020 Passion Points
  • Three trending hotspots with relevance to your business
  • Thought-starters on how to action them

Gen Z 2020

Get beneath the rational WHAT to the emotional WHY of this massive consumer segment by learning:

  • Gen Z’s 2020 Passion Points
  • Three trending hotspots with relevance to your business
  • Thought-starters on how to action them

Millennials 2020

No longer kids but not yet parents, unpack the emotional priorities of young adults including:

  • Millennial’s 2020 Passion Points
  • Three trending hotspots with relevance to your business
  • Thought-starters on how to action them

Parenthood 2020

From massive shifts in childrearing aspirations, to enormous shifts in health and wellbeing priorities, explore the enormous changes

  • Parents’ 2020 Passion Points
  • Three trending hotspots with relevance to your business
  • Thought-starters on how to action them

Mind-bending trends and transformational opportunities delivered by our CEO and founder, George Carey

KEYNOTE TOPICS:

  • The Day The Universe Changed: How 2016 turned emotional landscape upside down and what it means for brands and media properties
  • Gen Z’s Shrinking Universe: How a combination of cultural forces are shrinking the emotional and physical stage on which GEN Z are living their lives, and how it is impacting their media and brand choices
  • The Passion Points Of Health: The new keys to emotional relevance for any organization or brand interested in promoting kid, Gen Z, or adult health and well-being