EMOTIONAL HOT SPOTS

Three ways of previewing the trending emotional hot spots and growth opportunities revealed by our Passion Points™ Studies

Strapped Consumers

June 3, 2020

Post Pandemic Gen Z

June 16, 2020

“We” to “Me” Love

July 8, 2020

Kid Content (Parents)

July 16, 2020

Kid Content (Kids)

July 22, 2020

On-site or virtual sessions that shine a light on the EMOTIONAL DNA of your generational growth target

Childhood 2020

Once static and predictable, the emotional wiring of kids around the world is undergoing enormous change. Learn…

  • Kids’ 2020 Passion Points
  • Three trending hotspots with relevance to your business
  • Thought-starters on how to action them

Gen Z 2020

Get beneath the rational WHAT to the emotional WHY of this massive consumer segment by learning:

  • Gen Z’s 2020 Passion Points
  • Three trending hotspots with relevance to your business
  • Thought-starters on how to action them

Millennials 2020

No longer kids but not yet parents, unpack the emotional priorities of young adults including:

  • Millennial’s 2020 Passion Points
  • Three trending hotspots with relevance to your business
  • Thought-starters on how to action them

Parenthood 2020

From massive shifts in childrearing aspirations, to enormous shifts in health and wellbeing priorities, explore the enormous changes

  • Parents’ 2020 Passion Points
  • Three trending hotspots with relevance to your business
  • Thought-starters on how to action them

Mind-bending trends and transformational opportunities delivered by our CEO and founder, George Carey

KEYNOTE TOPICS:

  • The Day The Universe Changed: How 2016 turned emotional landscape upside down and what it means for brands and media properties
  • Gen Z’s Shrinking Universe: How a combination of cultural forces are shrinking the emotional and physical stage on which GEN Z are living their lives, and how it is impacting their media and brand choices
  • The Passion Points Of Health: The new keys to emotional relevance for any organization or brand interested in promoting kid, Gen Z, or adult health and well-being